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Web design, Wakefield WF1

Web Design in Wakefield for Restaurants, Cafés, Bars and Pubs

Websites, local search and branding for the restaurants, cafés, bars and pubs of Westgate, Wood Street, the Bull Ring, the Waterfront, Sandal and the rhubarb villages, built by a twenty-year hospitality operator who comes up from London on the East Coast Main Line from King's Cross.

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The forcing shed

Wakefield, stick by stick

The forced crop is grown in dark sheds and pulled by candlelight. Each stick here is a part of the city and the trade it does.

Bring the candle near a stick to light it

Press a stick to light it or snuff it

  1. The Bull Ring, Wood Street and the Cathedral

    the spire, the precinct cafés and the civic quarter

  2. Westgate and the Theatre Royal

    the Westgate run, the late bars and the theatre crowd

  3. Trinity Walk, the Ridings and Kirkgate

    the shoppers, the lunch trade and the coffee counters

  4. The Waterfront and the Hepworth

    the gallery, the mills by the Calder and the chapel on the bridge

  5. Sandal, Agbrigg and Belle Vue

    the castle, the lake and Trinity on a match day

  6. Outwood, Stanley and the rhubarb sheds

    the forcing sheds, the farm shops and the village pubs

Rows of bright pink forced rhubarb with pale yellow leaves growing in a dark shed lit only by candles, a grower bending to pull a stick: an AI-generated illustration
AI-generated illustration

Wakefield as a market

Wakefield eats round the cathedral and drinks down Westgate

Wakefield's trade runs from the cathedral down to the Calder.

  • The Rhubarb Festival in February
  • Trinity at home at Belle Vue
  • A show at the Theatre Royal
  • A Friday night on Westgate
  • A Sunday at the Hepworth
  • A walk round Newmillerdam

The Bull Ring, Wood Street and the precinct are the spire, the cafés and the civic quarter; Westgate is the station, the Theatre Royal and the run of bars the whole district knows by name; Trinity Walk, the Ridings and Kirkgate are the shoppers and the lunch trade; the Waterfront is the Hepworth, the old mills and the chantry chapel on the medieval bridge; Sandal, Agbrigg and Belle Vue are the castle, Pugneys lake and Wakefield Trinity on a match day; and Outwood, Stanley and the villages to the north are the Rhubarb Triangle, where the forced crop is grown in dark sheds and pulled by candlelight. The Rhubarb Festival in February, Trinity at Belle Vue, a show at the Theatre Royal, a Sunday at the Hepworth or the Sculpture Park and a walk round Newmillerdam set the calendar.

A tall stone cathedral spire above a paved precinct with café tables and people in afternoon light: an AI-generated illustration
AI-generated illustration
A plate of roasted pink rhubarb with custard and a shortbread on a restaurant table, a spoon beside it: an AI-generated illustration
AI-generated illustration
Who eats where
The cafés and the lunch counters of the precinct and Trinity Walk, the bars and the late kitchens of Westgate, the pre-theatre restaurants round Drury Lane, the gallery café and the mill-yard kitchens on the Waterfront, the match-day pubs on the walk to Belle Vue, the dining pubs of Sandal and Newmillerdam, the farm shops and the village pubs of the Rhubarb Triangle, and the pubs and the tea rooms of Ossett, Horbury and the roads out to Pontefract and Castleford.
When
The office lunch round Wood Street on a weekday, a Friday and a Saturday night on Westgate, a show at the Theatre Royal and the tables before it, Trinity at home and the pubs that fill along Doncaster Road, the Rhubarb Festival in February when the precinct is all stalls and pink sticks, a Sunday at the Hepworth and lunch by the river after it, the summer evenings at Pugneys and Newmillerdam, the Christmas weeks in the precinct, and the January weeks when the forced rhubarb comes in and the city eats with itself.
Getting there
Wakefield Westgate is on the East Coast Main Line, about two hours from King's Cross and a quarter of an hour from Leeds, Kirkgate brings the lines from Huddersfield, Barnsley and Sheffield, the bus station at the top of the town brings every side of the district, the M1 runs past the west of the city and the M62 past the north, the A61 brings Leeds one way and Barnsley the other, the A638 brings Doncaster and Dewsbury, and the cathedral spire stands at the end of every street into town.

The brief

What a Wakefield restaurant website has to do

  1. Leeds is a quarter of an hour away, so give them a reason to stay

    A Wakefield evening competes with the train to Leeds. Show the room, put the menu up as text with its prices, say what is on this week and take the booking in two taps, and the night stays in the city it started in.

  2. Rhubarb weekend brings the whole district to your street

    The Rhubarb Festival fills the precinct in February, a quiet month for a kitchen, and the ones that are ready for it are remembered into the spring. A page for the weekend with the hours, the rhubarb dishes and a way to book, up before the programme goes to print, means the crowd finds you again in March.

  3. Say Westgate, Wood Street, the Waterfront or Sandal

    A search for dinner in Wakefield could mean cocktails on Westgate, a table before the theatre, lunch by the Hepworth or a roast in Sandal, and they are different evenings and different money. The site, the map and the Google Business Profile have to name the street and the village, so the right people arrive.

  4. The gallery and the park send you visitors every weekend

    The Hepworth and the Sculpture Park bring people who have never eaten in the city and are deciding where to go on the way home. A site that says how far you are from the gallery door, when the kitchen stops serving and where to park, in text Google can read, gets the table that would otherwise go to the motorway services.

A small medieval stone chapel with a carved front standing on an old arched bridge over a river: an AI-generated illustration
AI-generated illustration

What we do, how we do it, what you get

Built from the kitchen outwards by someone who has run one

EDC's founder spent twenty years running hospitality operations before founding the consultancy in June 2024. A Wakefield site starts with the menu, the sittings and the margin, and only then with the design that sells them on Westgate or by the Waterfront.

On the floor

  • Menu and marginThe menu costed line by line and priced against your margin before it is designed.
  • Service flowSittings, turn times and the theatre-night plan decided before the booking system is switched on.
  • Allergens and specsAn allergen matrix and recipe spec sheets the kitchen works from and the website can quote.
  • Team and standardsOpening checklists and service standards written for the people who will run the room on Rhubarb Festival weekend.

On the screen

  • The websiteMobile first, fast on a phone on the train from Leeds, a menu Google can read, the table bookable in two taps.
  • Local searchThe Google Business Profile corrected to the street and the village, listings matched to it, reviews answered.
  • BrandA logo, palette, type, menus and signage files that look the same on the door, the table and the phone.
  • Email and socialA customer email system and a social plan that say what is on this week, kept current by someone who knows the kitchen.

What you get

  1. A written scopemapped to a figure on the pricing page before anything is built
  2. A site you ownon your own domain, with the files and the logins
  3. A menu Google can readnot a PDF: dishes, prices and allergens as text
  4. A profile that matchesthe Google Business Profile corrected to the site, street by street
  5. A booking paththat works on a phone between Westgate station and the door
  6. One person to callAli, the founder, from the first call to launch and after

Prices

Website packages, in pounds

  1. Starter

    £1,650

    one-off

    Perfect for small businesses just getting started online

  2. Pro

    £2,950

    one-off

    Ideal for established businesses needing more features

  3. Standard

    £5,800

    one-off

    Mid-range option for growing businesses

  4. Premium

    £6,500

    one-off

    Multi-location or high-end venues

The same in every area EDC works. What each package includes is on the pricing page.

Other prices

  • Local VisibilityLocal SEO£850per month
  • Growth SEOLocal SEO£1,550per month
  • Full Brand KitBranding£1,850one-off
  • Menu EngineeringMenu£2,500one-off
  • Quick ZoomAudit£450one-off
  • Social Media – StarterSocial£850per month

The steps

How it works

  1. A thirty-minute call

    You talk to Ali about the venue and the trade you want more of.

  2. A written scope

    What will be built, mapped to a figure on the pricing page.

  3. The build

    Built mobile first and reviewed with you at each stage.

  4. Launch and after

    Go live, listings checked, then the support period of your package.

Questions people ask

Web design in Wakefield: the questions people ask

How much does web design cost in Wakefield?

From £1,650 for Website – Starter, the same in Wakefield as anywhere EDC works. The pricing page lists every package and what it includes.

Do you design websites for businesses in Wakefield other than restaurants?

EDC builds for the food and drink trade: restaurants, cafés, bars, pubs, tea rooms, bakeries and delis. A site for a bar on Westgate or a café by the Hepworth is built by someone who has run one.

Who designs restaurant websites in Wakefield?

Epicurean Digital Consultants, based in Wimbledon in London and working in Wakefield by train and by video call, founded in June 2024 by Ali Solak after twenty years running hospitality operations.

Do you cover Ossett, Horbury, Pontefract and Castleford as well as the city centre?

Yes. Ossett, Horbury, Sandal, Outwood, Stanley, Normanton, Pontefract and Castleford are part of the same trade as Westgate, and the local search work names the street and the town as well as the city, so the right people find the door.

Do you need to visit the restaurant?

One visit is usual at the start, to see the room, the kitchen and the walk from Westgate station or the car park; the rest is by video call and email. Wakefield is about two hours from King's Cross, so a visit takes a day.

Where this page's design comes from

Pulse, one of the concept sites in the Web Portfolios

The idea of a cursor that carries a light is borrowed from that demo: there a torch that shows what is hidden on a dashboard, here a candle that lights a forcing shed stick by stick. It is a concept site with a fictional brand; no business on it is real.

Open the demoAll concept sites

A modern gallery of angular grey concrete blocks standing in a river beside a weir at golden hour, people on a footbridge: an AI-generated illustration
AI-generated illustration

A website that knows Westgate from Wood Street and a Trinity match day from Rhubarb Festival weekend

Book a thirty-minute callWhat EDC does