Web design, Northampton NN1
Web Design in Northampton for Restaurants, Cafés, Bars and Pubs
Websites, local search and branding for the restaurants, cafés, bars and pubs of the Market Square, St Giles Street, Derngate, Wellingborough Road and Kingsthorpe, built by a twenty-year hospitality operator who comes up from London on the Euston line.
Book a thirty-minute callSee every price
The lasts
Northampton, built like a welted shoe
Scroll to build the shoe
- The insole
The Market Square and the Guildhall
The market days and the lunch trade
- The upper
St Giles Street
The independent cafés, the delis and the restaurants
- The welt
Derngate and the Cultural Quarter
The theatre and the pre-show tables
- The cork
Wellingborough Road and Abington
The long Friday strip of restaurants and bars
- The outsole
Kingsthorpe and the villages
The neighbourhood pubs and the Sunday roast
- The heel
The shoe quarter
The factories, the makers and the town's name
Northampton as a market
Northampton eats on Wellingborough Road and drinks after the show
Northampton's trade is stitched around the Market Square. The square and the Guildhall are the town's centre, the market days and the lunch trade; St Giles Street is the independent cafés, the delis and the restaurants the town is proudest of; Derngate and the Cultural Quarter are the theatre and the pre-show tables, with a Mackintosh house round the corner; Wellingborough Road is the long strip of restaurants and bars that runs out to Abington and fills on a Friday; Kingsthorpe and the village high streets are the neighbourhood pubs and the Sunday roast; and the old shoe quarter's factories, some still making welted shoes that are sold around the world, give the town its trade and its name. The Saints at Franklin's Gardens, the Cobblers at Sixfields, the theatre's season, the university on the waterside and the carnival in June set the calendar, and Euston is an hour away.
- Who eats where
- Cafés, delis and restaurants on St Giles Street, the pre-theatre restaurants and bars around Derngate, the market-day cafés and the lunch trade on the Market Square and Abington Street, the long run of restaurants, bars and takeaways on Wellingborough Road out to Abington, the pubs and the Sunday roasts of Kingsthorpe and the villages, the hotel dining rooms by the station, the match-day pubs near Franklin's Gardens and Sixfields, the student cafés by the waterside campus, and the canal-side pubs at Stoke Bruerne a few miles south.
- When
- Friday and Saturday nights on Wellingborough Road, Saturday lunch on St Giles Street and the Market Square, Sunday roasts in Kingsthorpe, pre-show tables at six on theatre nights, Saints home games on a Saturday afternoon, Cobblers home games, the carnival in June, the students' terms from September, the Christmas market on the square, and a weekday lunch trade that lives on the offices and the courts.
- Getting there
- Northampton station brings the trains from London Euston in about an hour and from Birmingham, the M1 brings the car trade at three junctions, the A45 brings Wellingborough and the A43 brings Oxford and Kettering, buses run out along Wellingborough Road and to Kingsthorpe, and the station's car park fills on a Saints Saturday.
What a Northampton restaurant website has to do
Match days fill the town twice
A Saints Saturday brings a crowd that eats early, drinks after and walks back past your door; a Cobblers game does the same on the other side of town.
Theatre nights need a six o'clock page
On a Derngate night the Cultural Quarter eats at six and leaves at quarter past seven.
Say the Road, the Square or the village
A search for dinner in Northampton could mean Wellingborough Road, St Giles Street or a Kingsthorpe pub, and they are different evenings and different money.
A town that makes things respects the making
Northampton knows a well-made thing when it sees one; it has made shoes for two centuries.
What we do, how we do it, what you get
Built from the kitchen outwards by someone who has run one
EDC's founder spent twenty years running hospitality operations before founding the consultancy in June 2024. A Northampton site starts with the menu, the sittings and the margin, and only then with the design that sells them on St Giles Street or Wellingborough Road.
On the floor
- Menu and marginThe menu costed line by line and priced against your margin before it is designed.
- Service flowSittings, turn times and the match-day plan decided before the booking system is switched on.
- Allergens and specsAn allergen matrix and recipe spec sheets the kitchen works from and the website can quote.
- Team and standardsOpening checklists and service standards written for the people who will run the room on a Saints Saturday.
On the screen
- The websiteMobile first, fast on a phone between the station and the square, a menu Google can read, the table bookable in two taps.
- Local searchThe Google Business Profile corrected to the street and the neighbourhood, listings matched to it, reviews answered.
- BrandA logo, palette, type, menus and signage files that look the same on the door, the table and the phone.
- Email and socialA customer email system and a social plan that say what is on this week, kept current by someone who knows the kitchen.
- A written scopeMapped to a figure on the pricing page before anything is built
- A site you ownOn your own domain, with the files and the logins
- A menu Google can readNot a PDF: dishes, prices and allergens as text
- A profile that matchesThe Google Business Profile corrected to the site, street by street
- A booking pathThat works on a phone between the station and the door
- One person to callAli, the founder, from the first call to launch and after
Website packages, in pounds
- Starter£1,650one-offPerfect for small businesses just getting started online
- Pro£2,950one-offIdeal for established businesses needing more features
- Standard£5,800one-offMid-range option for growing businesses
- Premium£6,500one-offMulti-location or high-end venues
The same in every area EDC works. What each package includes is on the pricing page.
Other prices
- Local VisibilityLocal SEO£850per month
- Growth SEOLocal SEO£1,550per month
- Full Brand KitBranding£1,850one-off
- Menu EngineeringMenu£2,500one-off
- Quick ZoomAudit£450one-off
- Social Media – StarterSocial£850per month
How it works
- First stitch
A thirty-minute call
You talk to Ali about the venue, the trade you want more of, and what the current site does and does not do.
- Second stitch
A written scope
What will be built, mapped to a figure on the pricing page.
- Third stitch
The build
Structure, copy, menus, booking and the local search set-up, built mobile first and reviewed with you at each stage.
- Fourth stitch
Launch and after
Go live, Google Business Profile and local listings checked, then the support period of the package you chose.
Questions people ask
Web design in Northampton: the questions people ask
How much does web design cost in Northampton?
The same as anywhere EDC works. Website – Starter is £1,650, Website – Pro £2,950, Website – Standard £5,800 and Website – Premium £6,500, one-off figures in pounds. The pricing page lists what each includes. Local SEO is separate, from £850 per month.
Do you design websites for businesses in Northampton other than restaurants?
EDC builds for the food and drink trade: restaurants, cafés, bars, pubs, bakeries and delis. A site for a St Giles Street café or a Wellingborough Road restaurant is built by someone who has run one.
Who designs restaurant websites in Northampton?
Epicurean Digital Consultants, based in Wimbledon in London and working in Northampton by train and by video call, founded in June 2024 by Ali Solak after twenty years running hospitality operations. You deal with Ali directly, not an account manager.
Do you cover Kingsthorpe, Abington and the villages as well as the town centre?
Yes. Kingsthorpe, Abington, Duston, Weston Favell and the villages out to Stoke Bruerne are part of the same trade as the square, and the local search work names the street and the neighbourhood as well as the town, so the right people find the door.
Do you need to visit the restaurant?
One visit is usual at the start, to see the room, the kitchen and the walk from the station or the car park; the rest is by video call and email. Northampton is about an hour from Euston, so a visit is a morning, not a day.
How long does a restaurant website take?
A Starter site is usually live within a few weeks of the written scope; a Standard or Premium site with menus, booking and local search set-up takes longer. The scope gives the date before anything is built.
Where this page's design comes from
Maison Cuir, one of the concept sites in the Web Portfolios
This page shares Maison Cuir's idiom of craft in a material: there leather and gilt, here the welted shoe Northampton makes, built layer by layer with a white stitch. It is a concept site with a fictional brand, built to show what a site can feel like; it is not a client and no business on it is real.
A website that knows St Giles Street from Wellingborough Road and a Saints Saturday from a theatre night
Everything EDC does, for Northampton and everywhere else
One operator, the whole trade: the site, the search, the menu, the room
- WebsitesDesign, build and launchA site built from the menu outwards, mobile first, with a booking path that works on a phone.
- Local searchGoogle and the AI answersThe Google Business Profile corrected, listings matched, the page a model can quote.
- Menu and marginCosted before it is designedMenu engineering: every dish costed, priced against your margin, laid out to sell.
- Opening a venueThe playbooksConcept to first service, step by step, for restaurants, cafés, pubs and bars.
- Staff and standardsTraining and checklistsOpening checklists and service standards written for the people who run the room.
- AppsTools we builtForecasting, menus, CVs and more, made for operators by an operator.
- MiseBooks, kits and templatesPlaybooks, calculators, spec sheets and the novels, from the shop.
- EDC AcademyVideo lessonsShort lessons for hospitality owners on the website, the numbers and AI.
- The PassEvery TuesdayUK hospitality and AI news in one email a week; confirm by email, leave any time.