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Web design, Basingstoke RG21

Web Design in Basingstoke for Restaurants, Cafés, Bars and Pubs

Websites, local search and branding for the restaurants, cafés, bars and pubs of Top of Town, Festival Place, Old Basing and the estates, built by a twenty-year hospitality operator who comes down from London by train.

Book a thirty-minute callSee every price

A large landscaped roundabout seen from above with a ring of trees, cars circling and a modern town beyond: an AI-generated illustration
AI-generated illustration

The ring road

Basingstoke, exit by exit

Scroll to drive the ring

  1. Exit 01

    Top of Town

    Winchester Street, the market and the old town

  2. Exit 02

    Festival Place

    The chains, the cinema and the Saturday

  3. Exit 03

    The Anvil and Basing View

    The concert hall and the offices

  4. Exit 04

    Old Basing

    The village, the pubs and the river

  5. Exit 05

    Chineham

    The estate with its own centre

  6. Exit 06

    Hatch Warren and Brighton Hill

    The estates to the south and their pubs

Basingstoke as a market

Basingstoke eats by the exit

Basingstoke is a town you reach by roundabout, and its trade sits at the exits. Top of Town is the old market town, Winchester Street and the lanes, the independents and the pubs; Festival Place is the chains, the cinema and the Saturday; Basing View and the Anvil are the offices by day and the concert crowd by night; Old Basing is the village on the Loddon with the pubs and the Sunday; and Chineham, Hatch Warren and Brighton Hill are the estates, each with a centre, a pub and a takeaway run. The offices bring a weekday lunch of their own, and the station brings London in about an hour.

  • Concert nights at the Anvil
  • Sunday lunch in Old Basing
  • Summer at Eastrop Park
  • The office lunch on Basing View
  • Christmas at Festival Place
Who eats where
Independents and pubs on Winchester Street and in the lanes of Top of Town, chains and family restaurants around Festival Place, the office lunch on Basing View and the pre-concert tables near the Anvil, village pubs in Old Basing and Sherfield, the estate pubs and takeaways of Chineham, Hatch Warren and Brighton Hill, and the hotel dining rooms on the roads out to the motorway.
When
The weekday lunch from the offices on Basing View, Friday night in Top of Town, Saturday at Festival Place and the cinema, concert nights at the Anvil, Sunday lunch in Old Basing, summer at Eastrop Park, the Christmas trade filling the restaurants from November, and the school terms setting the weeknights on the estates.
Getting there
Basingstoke station brings the trains from London Waterloo, Reading, Winchester and Southampton; the ring road and its roundabouts join every estate to the centre; buses run from the bus station to Chineham, Hatch Warren and Old Basing; the M3 and the A303 bring the car trade.

What a Basingstoke restaurant website has to do

Junction 01

Say which exit

A Basingstoke address is a junction, and a first-time visitor needs the exit, the estate and the car park before the postcode.

Junction 02

The weekday lunch is a trade of its own

Basing View and the business parks bring an office lunch that books by nine, orders by phone and wants to be back at the desk by two.

Junction 03

Concert nights book by the interval

The Anvil brings people who decide where to eat before the show and book for after it in the interval.

Junction 04

Rank for Basingstoke, by estate and by village

Searches name Old Basing, Chineham, Hatch Warren and Top of Town as often as the town.

What we do, how we do it, what you get

Built from the kitchen outwards by someone who has run one

EDC's founder spent twenty years running hospitality operations before founding the consultancy in June 2024. A Basingstoke site starts with the menu, the sittings and the margin, and only then with the design that sells them in Top of Town or on the estates.

Top of Town

On the floor

  • Menu and marginThe menu costed line by line and priced against your margin before it is designed.
  • Service flowSittings, turn times and the weekday-lunch plan decided before the booking system is switched on.
  • Allergens and specsAn allergen matrix and recipe spec sheets the kitchen works from and the website can quote.
  • Team and standardsOpening checklists and service standards written for the people who will run the room on a Saturday.
Festival Place

On the screen

  • The websiteMobile first, fast on a phone between the station and the door, a menu Google can read, the table bookable in two taps.
  • Local searchThe Google Business Profile corrected to the estate and the street, listings matched to it, reviews answered.
  • BrandA logo, palette, type, menus and signage files that look the same on the door, the table and the phone.
  • Email and socialA customer email system and a social plan that say what is on this week, kept current by someone who knows the kitchen.
The signs: what you get
  • A written scopeMapped to a figure on the pricing page before anything is built
  • A site you ownOn your own domain, with the files and the logins
  • A menu Google can readNot a PDF: dishes, prices and allergens as text
  • A profile that matchesThe Google Business Profile corrected to the site, estate by estate
  • A booking pathThat works on a phone between the station and the door
  • One person to callAli, the founder, from the first call to launch and after

Website packages, in pounds

  • Starter
    £1,650one-offPerfect for small businesses just getting started online
  • Pro
    £2,950one-offIdeal for established businesses needing more features
  • Standard
    £5,800one-offMid-range option for growing businesses
  • Premium
    £6,500one-offMulti-location or high-end venues

The same in every area EDC works. What each package includes is on the pricing page.

The forecourt board: other prices

  • Local VisibilityLocal SEO£850per month
  • Growth SEOLocal SEO£1,550per month
  • Full Brand KitBranding£1,850one-off
  • Menu EngineeringMenu£2,500one-off
  • Quick ZoomAudit£450one-off
  • Social Media – StarterSocial£850per month

How it works

  1. Arrow 01

    A thirty-minute call

    You talk to Ali about the venue, the trade you want more of, and what the current site does and does not do.

  2. Arrow 02

    A written scope

    What will be built, mapped to a figure on the pricing page.

  3. Arrow 03

    The build

    Structure, copy, menus, booking and the local search set-up, built mobile first and reviewed with you at each stage.

  4. Arrow 04

    Launch and after

    Go live, Google Business Profile and local listings checked, then the support period of the package you chose.

A Hampshire village with a brick pub beside a river and a church tower on a Sunday: an AI-generated illustration
AI-generated illustration
A modern town square with an arcade of shops under a glass canopy and people at café tables: an AI-generated illustration
AI-generated illustration

Questions people ask

Web design in Basingstoke: the questions people ask

How much does web design cost in Basingstoke?

The same as anywhere EDC works. Website – Starter is £1,650, Website – Pro £2,950, Website – Standard £5,800 and Website – Premium £6,500, one-off figures in pounds. The pricing page lists what each includes. Local SEO is separate, from £850 per month.

Do you design websites for businesses in Basingstoke other than restaurants?

EDC builds for the food and drink trade: restaurants, cafés, bars, pubs, sandwich bars, bakeries and delis. A site for a Top of Town restaurant or an Old Basing pub is built by someone who has run one.

Who designs restaurant websites in Basingstoke?

Epicurean Digital Consultants, based in Wimbledon in London and working in Basingstoke by train and by video call, founded in June 2024 by Ali Solak after twenty years running hospitality operations. You deal with Ali directly, not an account manager.

Do you cover Old Basing, Chineham and Hatch Warren as well as the town centre?

Yes. The villages and the estates are much of the trade, and each page is built around the exit, the estate and the station rather than the town name.

Do you need to visit the restaurant?

Usually once, and Basingstoke is about an hour from London by train. The first thirty-minute call is by phone or video and costs nothing.

How long does a restaurant website take?

It depends on the package and on how fast menus, photography and copy come back from you. The written scope after the first call gives a date.

Where this page's design comes from

VOLT, one of the concept sites in the Web Portfolios

This page shares that demo's idea of things that keep moving round a track: here a roundabout's traffic, and a ring road driven exit by exit. It is a concept site with a fictional brand, built to show what a site can feel like; it is not a client and no business on it is real.

Open the demoAll concept sites

A website that knows Top of Town from Old Basing and a concert night from a weekday lunch

Book a thirty-minute callWhat EDC does